Table of Contents
About the author ix
Foreword Burton G. Malkiel x
Preface xiv
Chapter 1 Welcome to the New York Stock Exchange 3
Chapter 2 What's News? 11
Chapter 3 My Favorite Part of My Job 30
Chapter 4 Art Cashin and the Art of Storytelling 42
Chapter 5 How Do You Stop People from Panicking? 61
Chapter 6 1999: Walter Cronkite, Muhammad Ali, and the End of the Party 70
Chapter 7 The Dot-Com Bust and the End of the Rainbow 82
Chapter 8 The Wizards of Oz 94
Chapter 9 "We're Going to Take Down the NYSE" 118
Chapter 10 Lessons from Jack Bogle, and Other Masters 139
Chapter 11 9/11 and the Search for Calm 154
Chapter 12 "They Killed It": the NYSE 2000-2008 169
Chapter 13 The Financial Crisis and the Death of the Baby Boomers 184
Chapter 14 What Makes Stocks Go Up and Down? 203
Chapter 15 Can Anyone Predict the Market? 210
Chapter 16 Can Anyone Get the Future Right? 226
Chapter 17 Why Is Everyone So Bad at Predicting the Future? 233
Chapter 18 The Gang That Couldn't Trade Straight 243
Chapter 19 On Giving Financial Advice to Your Family 247
Chapter 20 Trading Hits and Misses: What I Learned Investing My Own Portfolio 254
Chapter 21 Black Sabbath and Why I Am Still Not Rational 284
Chapter 22 What I Believe about the Stock Market 291
Chapter 23 Bob 2.0: On Being a Fox and Other Things I've Learned 309
Chapter 24 A Head-Scratcher with Fidel Castro 327
Chapter 25 Barry Manilow: On Perseverance and the Art of the Comeback 336
Chapter 26 Mike Wallace and the First Commandment of Broadcast Journalism 343
Chapter 27 Aretha Franklin: People Will Open Up to You if You Find What Animates Them 351
Chapter 28 Joey Ramone: "I Got Mutual Funds!" 356
Appendix 1 ETFs and the Origin of Indexing 363
Appendix 2 Understanding Bubbles 381
Appendix 3 58 Maxims on Life, Television, and the Stock Market 388
Acknowledgments 394
Bibliography 401
Notes 413
Index 437